Using a Design Perspective to Understand Your Business and Model an Innovative Future
Corporate America is increasingly using Design Thinking to discover untapped opportunities for innovation. This unique one-day course led by Harold Hambrose, CEO of Electronic Ink, provides a rare opportunity to learn how an international design consultancy is reshaping the way major corporations conduct business. You will be introduced to the design process they utilize to explore solutions and implement change for Fortune 500 companies.
Using real world examples to illustrate Design’s role in the transformation of our everyday experience at home and in the workplace, active discussions and participatory exercises will demonstrate how a design perspective can redefine business services, systems, software and experiences to deliver an exponential return on investment in the form of saved time and money. Drawing from his own experience, Mr Hambrose will include a case study review of how a designer’s analysis allowed hospital administrators to see, understand and prioritize necessary changes within the rapid response procedures of their organization.
Who should take this course?
- Business leaders interested in taking their organization to the next level
- Executives striving to gain a competitive advantage through creative problem solving and solution implementation
- Professionals interested in business analysis, performance and transformation
- Web Designers, Architects, Engineers interested in broadening the application of their skills beyond traditional design boundaries
- Business Analysts, Project Managers, Technologists
- Innovators and Entrepreneurs
- HR professionals
- Executives in transition seeking to expand their skill set
- Problem definition, collaboration and consensus building in complex environments
- The role of Design in transforming everyday experiences
- Analysis of traditional business tools to identify shortcomings in information presentation and detailed business knowledge
- Real world case studies, including a designer’s analysis of how a hospital’s rapid response event may be improved
- An introduction to the design process Electronic Ink uses to explore solutions and implement change for Fortune 500 companies.
- How a design perspective can redefine your business services, systems, software and experiences to deliver an exponential return on investment in the form of saved time and money.
- How a design perspective can improve your business processes, enhance information presentation and reveal detailed business knowledge.
Tuition and Discounts
General Tuition: $595 Temple University Alumni: $495
Discounts available for Temple University Employees. Group rates also available for registered groups of 5 or more. Please contact us for details.
Thursday, October 18th
8:30am – 4:30pm
Harold Hambrose is the CEO and founder of Electronic Ink, a Philadelphia-based, international design consultancy specializing in designing and developing business systems. Harold created Electronic Ink to provide insightful design solutions that solve business problems by doing something radical: considering human behaviors first and foremost. It was the practice of user-centered design, before it even had a name. Electronic Ink advises many Fortune 500 finance, health care, communications, and energy companies. Harold’s recent book, Wrench in the System (2009: John C. Wiley), shows executives and managers how design can rescue underperforming business systems. In 2006, he won Carnegie Mellon’s Alumni Achievement Award for significant contributions to the fields of technology and design. Harold lectures extensively in the U.S. and Europe, including the keynote address at SAP’s DKOM Global Developers Conference in Germany and the Future of Business Systems and Solution Design Panel at the Cass Business School in London.
General Tuition: $595
Temple University Alumni: $495
Temple alumni/employee discounts available
Thursday, October 18, 2012
8:30am - 4:30pm
Alter Hall, Temple University
1801 Liacouras Walk
Philadelphia, PA 19122
Parking is available on campus near Alter Hall.
Thursday, October 18th
8:30am - 4:30pm
“Wrench in the System should be the bible for corporate executives striving to gain a competitive advantage in these trying times.”
Chairman and CEO,