Corporate America is increasingly using Design Thinking to discover untapped opportunities for innovation. This unique one-day Executive Education course led by Harold Hambrose, CEO of Electronic Ink, provides a rare opportunity to learn how an international design consultancy is reshaping the way major corporations conduct business. You will be introduced to the design process they utilize to explore solutions and implement change for Fortune 500 companies.

Using real world examples to illustrate Design’s role in the transformation of our everyday experience at home and in the workplace, active discussions and participatory exercises will demonstrate how a design perspective can redefine business services, systems, software and experiences to deliver an exponential return on investment in the form of saved time and money. Drawing from his own experience, Mr Hambrose will include a case study review of how a designer’s analysis allowed hospital administrators to see, understand and prioritize necessary changes within the rapid response procedures of their organization.

Who should take this course?
- Business leaders interested in taking their organization to the next level
- Executives striving to gain a competitive advantage through creative problem solving and solution implementation
- Professionals interested in business analysis, performance and transformation
- Designers, Architects, Engineers interested in broadening the application of their skills beyond traditional design boundaries
- Business Analysts, Project Managers, Technologists
- Innovators and Entrepreneurs
- Executives in transition seeking to expand their skill set

Location:
Alter Hall, The Fox School of Business
Temple’s Main Campus

About the instructor:

Harold Hambrose is the CEO and founder of Electronic Ink, a Philadelphia-based, international design consultancy specializing in designing and developing business systems. Harold created Electronic Ink to provide insightful design solutions that solve business problems by doing something radical: considering human behaviors first and foremost. It was the practice of user-centered design, before it even had a name. Electronic Ink advises many Fortune 500 finance, health care, communications, and energy companies. Harold’s recent book, Wrench in the System (2009: John C. Wiley), shows executives and managers how design can rescue underperforming business systems. In 2006, he won Carnegie Mellon’s Alumni Achievement Award for significant contributions to the fields of technology and design. Harold lectures extensively in the U.S. and Europe, including the keynote address at SAP’s DKOM Global Developers Conference in Germany and the Future of Business Systems and Solution Design Panel at the Cass Business School in London.

About Harold’s book, “Wrench in the System”

“ Wrench in the System should be the bible for corporate executives
striving to gain a
competitive advantage in these trying times.”
Alan Siegel,
Chairman and CEO,
Siegel+Gale